Infographic: How Affiliate Marketing Compares to Referral Marketing

I myself often use a type of referral marketing [like the ice-cream truck example here] to illustrate what affiliate marketing is, generally, about. However, while there are some similarities, there are also quite a number of differences, and I was pleased to come across an infographic which reflected these.

Remember zferral? Well, they’ve re-branded into Ambassador, and the credit for the below infographic belongs to them:

While I would emphasize the importance of compliance policing, as well as careful pre-screening of affiliate applications, to the affiliate marketing part of the above infographic; overall, it’s an entertaining one worth sharing.

What do you think?

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18 thoughts on “Infographic: How Affiliate Marketing Compares to Referral Marketing

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